Abstract
2/2011
vol. 8
PRAWO I ETYKA W MEDYCYNIE
Legal aspects of promoting medicaments
Kardiochirurgia i Torakochirurgia Polska 2011; 8 (2): 285–290
Online publish date: 2011/07/05
At the present time pharmaceutical companies are among the largest firms in the global economy. Their main objective is to make maximum profits, which is why the promotion of their products by sales representatives is extremely aggressive. Doctors coming in contact with sales representatives should be familiar with legal aspects of promoting pharmaceutical products.
This article presents legal aspects of promoting medicaments.
This article presents legal aspects of promoting medicaments.
Keywords
doctors, pharmaceutical companies, promoting medicaments, legal aspects
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